The Monarch Butterfly

Danaus Plexippus

 

“Hatched with regional ambitions, grown from local beginnings”

 

Our Services

  • A black clock face with a white border and a single white minute hand pointing downward.

    Market Insights & Partner Identification

    In-depth market analysis, partner suitability evaluation, search and appointment

  • Water droplet symbol indicating water or liquid

    Regional Presence Management

    On-the-ground liaison and execution with local distributor partners and trade customers

  • A black and white logo with a circular border featuring a stylized line drawing of an insect, possibly a bee or wasp, inside the circle.

    Education, training & promotion

    Local support on tastings, training, education, brand introduction and promotions

 

Who we are

Murray Lang - Founder
 

Monarch was born out of an understanding that brands require and benefit from genuine local knowledge when looking to expand in Asia, and a desire to help these brands establish, grow and flourish in the region with tailored support.

Monarch was founded with this ambition - to help International brands achieve and exceed their targets in the region, and to do it on their terms with a trusted local partner. Nurturing a brand’s metamorphosis from caterpillar to butterfly and onward.